Marketing Process Automation: What to Implement and How
A practical guide to marketing process automation: priorities, tools, architecture, roadmap, ROI/TCO, case studies and ready templates.
Blog
Articles on growth and marketing in B2B, IT and SaaS. Hands-on cases from first-hand vibe-coding experience.
SMM Marketing Automation: Tools and Processes 2026
A practical guide to SMM automation: implementation levels, tool comparison, CRM integrations, TCO/ROI calculations, checklists and ready templates for 2026.
Content Marketing Automation: Tools and Implementation Checklist
A practical guide to automating content marketing: scenarios, AI agents, CRM integrations, TCO/ROI calculations, tool comparison and a 30/60/90 roadmap.
Chatbots vs AI Agents in Marketing: Cases and Checklist
I explain the difference between chatbots and AI agents, marketing use cases, implementation economics and ROI metrics. Includes cases and a step‑by‑step
GEO: promoting brands in LLMs and appearing in AI answers
Analysis of GEO vs SEO, setup of robots.txt and llms.txt, Schema.org, building mentions and metrics to get your brand into ChatGPT and YandexGPT answers.
GEO Optimization: How to Appear in Neural Network Answers
Practical guide to GEO optimization: opening access for AI crawlers, llms.txt, extractable answer blocks, Schema markup, and templates to measure visibility
GEO vs SEO: differences and optimizing promotion for generative AI
Explains how GEO differs from SEO and how to adapt promotion for generative engines — robots and GPTBot, Schema.org, content, PR, metrics and checklists.
AI for Marketing and Sales: What Works in 2026
A practical guide to AI in marketing and sales: case studies, a 7/30/90 implementation plan, 12 prompts, ROI calculations, tools matrix, and compliance
AI‑Marketer: Capabilities, Limits, and a 30‑Day Pilot
What an AI‑marketer can actually do, where its limits are, which tools to choose, and how to run a 30‑day pilot with KPIs, security and ROI calculation.
How to Appear in Yandex Neuro and Alice Answers: Plan with SoV
Step-by-step plan to increase visibility in Yandex Neuro and Alice answers: direct answers, Schema.org, llms.txt and robots, SoV in Webmaster, cases